I have been LOVING experimenting with new makeup, and recently I saw a post from Marie on one of the Facebook groups I am part of, and I was instantly drawn to her charismatic personality as well as her gorgeous makeup that she has created. She has just launched a new eyeshadow palette, and it has given me all the feels – I can’t wait to get my hands on it (as well as everything else on her website!), and I am sure that you will feel the same when you see the beauty that is MlsBeauty!
Your name: Marie-Louise but I prefer Marie
Business name: Mlsbeauty (Marie-Louise’s Beauty lol), boring I know.
Social media handles: Facebook, Instagram and Website
Tell me a little more about your business: I first started as a makeup artist about 7 years ago. I’ve always been inspired by American and British makeup artists and brands and always tried to import products from these countries. I saw the need to bring diversity in terms of makeup in SA and launched my cosmetics line 2 years ago.
How long have you been doing makeup for: About 7 years ago. I was looking for a simple eyebrow tutorial on YouTube and became hooked.
Why does makeup make you so happy: It’s a refuge for me. When I’m upset I grab a brush and just go with the flow. When things fall into place I’m suddenly in a good mood.
What pushed you to start your own makeup line: The need of diversity in the South African Beauty Market.
What is your personal favourite item from your range: Can I pick 2? Cause they are really good. The Black Magic Palette and the Matte Lipstick in Negra, it’s a warm chocolate brown, I mix it with different lipsticks from the range.
What have been your most popular items: The Matte lipsticks, so far. But there’s a growing interest for the Black Magic Palette. The Black Magic is pretty versatile in colours but is still a neutral palette. I didn’t want to create a palette full of brown shades only, we needed a palette that’s lively, magical but still wearable.
How much do you charge for makeup application: My makeup rates start from R550.
I see you do makeup lessons too – how can people book with you: People can contact me through emails, DM or WhatsApp. I’m working on a bookings section on my website.
How can people order items from you: I have all my items on my website, easy, fast and secure website.
What makes your makeup brand so different to others: Inclusivity in every sense of the word. I wanted to create a brand that caters to everyone and where everyone can identify themselves.
Quote you live by: Enhancing the Beauty that already exists. Because that’s the sole purpose of makeup.
Marie, thank you so much for allowing me to interview you! Your products are absolutely gorgeous, and so are you. I love that your products are inspired by Africa, for Africans.
Marie is also currently running a 15% discount on her Black Magic Palette when you use the code WOMEN, so it is under R250 for a really versatile, gorgeous eyeshadow palette. Please support this wonderful lady, and share her great products with all your friends.
